an E-mail I received

Wanted to share this e-mail I received.

Check out this blog post from our President & CEO, JR Ridinger...
> 'Motives Cosmetics Outshines the Top Global Beauty Brands on Instagram'
>
<http://www.beingjrridinger.com/success-stories/motives-cosmetics-outshines-
top-global-beauty-brands-instagram/>
>
http://www.beingjrridinger.com/success-stories/motives-cosmetics-outshines-t
op-global-beauty-brands-instagram/
> Social media platforms like Instagram are crucial tools that allow brands
to interact with their customers and fans in a great forum. It’s a critical
aspect of the branding process, and helps brands like Motives Cosmetics
reach new people around the world. Loren and the Motives Mavens have been
working hard to build a massive following for the Motives brand on
Instagram, and it would be the understatement of the year to say they’ve
been successful!
> 
> This time last year the Motives Instagram Account had just a few thousand
followers, but thanks to Loren’s brilliant social media strategy and the
support of our amazing fans, the Motives brand now has over 787,000 loyal
followers on Instagram! As the Motives Instagram page rapidly approaches the
800,000 follower mark, I think it’s important to take a step back to
consider just how big of an impact Motives is making on Instagram.
> 
> Motives may not be as big or as established as legendary cosmetics
companies like L’Oreal, Cover Girl, Estée Lauder, or Lancôme – but that
doesn’t mean we can’t hold our own with them on Instagram. Not only does
Motives Cosmetics have a larger following than each of these incredible
cosmetics companies, but we have a larger following on Instagram than all of
these companies COMBINED!
> 
> In fact, we took a closer look at the top ten global beauty brands in the
world, and what we found might shock you. As you can see in the list below,
the top ten global beauty brands are huge companies that have been around
for years and have generated billions in revenue. These are the biggest
players in the world in terms of cosmetics and beauty, but they can’t hold a
candle to Motives’ success on Instagram*:
> 
> 1) L’Oreal ($10.766 Billion) 195,303 total followers on Instagram
> 2) AVON ($6.384 Billion) 76,842 total followers on Instagram
> 3) Pantene ($6.163 Billion) 8,043 total followers on Instagram
> 4) Nivea ($6.079 Billion) 18,095 total followers on Instagram
> 5) Dove ($5.885 Billion) 11,679 total followers on Instagram
> 6) Garnier ($4.809 Billion) 11,470 total followers on Instagram
> 7) Estée Lauder ($4.589 Billion) 145,176 total followers on Instagram
> 8) Lancôme ($4.088 Billion) 199,814 total followers on Instagram
> 9) Olay ($4.083 Billion) 10,245 total followers on Instagram
> 10) Johnson’s ($3.603 Billion) does not use Instagram
> 
> As you can see, if you combined the Instagram followings for all of the
top ten global beauty brands they still fall short of Motives’ massive
following by over 100,000 people!
> 
> Right now, Motives has the fourth largest following of any U.S. cosmetics
brand on Instagram, beating out huge companies like AVON, Estée Lauder,
Olay, Maybelline, Cover Girl, Max Factor, Clinique, Urban Decay, Mary Kay,
and Revlon. When we say that Motives Cosmetics is the hottest brand on the
internet – now you know what we are talking about!
> 
> This is absolutely phenomenal exposure for us and is a testament to the
incredible power of social media and Motives Cosmetics. Not only has our
brand gone viral, but our massive success on Instagram has resulted in
hundreds of new Motives Consultants and UnFranchise Owners. Thanks to all
the Motives fans who support and engage with us on Instagram – without you
none of this is possible!
> 
> If you’re not following Motives Cosmetics on Instagram, you’re missing out
on the hottest cosmetics brand in the world!
> 
> Keep Growing!
> -JR Ridinger

Love getting these types of emails.

check out the MOTIVES website www.motivescosmetics.com/healthyandsmart